Make Green Delicious Essay Example for Free

Make Green Delicious Essay With global accolades, rave reviews and local food critics, its customer bases has grown substantially. Kennedy wants to expose the thought of slow food philosophy to as many people as possible, from his customers, workers, to the community. In order to set up a foundation, build public relation and reach more people in the community, Kennedy has to spend more time and extra money which a lot of his chefs found it unnecessary. To balance between grown and sustainability, Kennedy should cut costs in other areas. C. Alternatives: 1. Set up foundation * Cut costs * Pair up with a local non-governmental organization as it may be hard to run a foundation without proper skills training 2. Do not set up foundation D. - Recommendation: Set up the foundation. If the foundation succeeds, it can achieve Kennedy`s goal of educating the public about the slow food philosophy. It will help the corporation overall as it furthers differentiate the brand. If the foundation fails, it will hurt the corporation a bit but with its 33 years of experience and brand building, it should be able to recover. E. - Implementation Plan: It may be a good idea to pair up with a local non-governmental organization so that it reduces the risk of failing to manage the foundation. It is important to look for a local non-governmental organization that agrees and aligns with the firm`s own philosophy and goals. In terms of cutting costs, as mentioned in the case, it can move the production kitchen to a lower cost location and supply Jamie Kennedy Kitchens with his own rural farm. In this way, efficiency is improved. One issue that should be taken into consideration is that by supplying the corporation with its own farm, it may be competing with the local suppliers and damage the established relationship between suppliers.

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For over twenty years, gun control has been a major topic in the United states. With countless amounts of public shootings taken place, our country is starting to question our second amendment which states â€Å" a well regulated militia, being necessary to the security of a free state, the right of the people to keep and bear arms, shall not be infringed†. It was adopted into the United States Constitution on December 15, 1790. It stated basically that people have the right to keep and bear arms. These rights were thought of as â€Å"natural rights† or â€Å"God given rights†. Written as a reminder to the government that they should not try to stop the people from having this right. Should a person have the right to own a gun for protection? Should we completely take away this right to prevent mass murder shootings in public places? A lot of citizens feel uncomfortable to the fact of not having protection and having their privilege’s taken away due to other people and cruel decisions. Although times have changed from when the amendment was passed on December 15th, 1791, U.S. Citizens still feel it is a mandatory thing to have ownership of guns and have them in their daily lives. Public shootings came about in the early 1700’s when the first shooting took place at Pontiac’s Rebellion school on July 26, 1764. Four Lenape American Indians entered the schoolhouse near what today is Greencastle, Pennsylvania, shot and shilled the schoolmaster, and killed nine or ten children. Shootings such as the ones taken place in Virginia Tech, Colombine High School, Sandy Hook Elementary, the movie theater shooting in Aurora, Colorado; all have effected the country in a drastic sense and really impacted us Americans to take change and mak... ...ll waiting to be passed explaining that expanded background checks on gun owners or potential gun owners was to be done. Turns out the senate squashed that bill. President Obama has pushed for gun restrictions after the devastating shootings that have been happening and blames the senate for the failure to expand background checks. Without the full cooperations from both sides of this debate nothing will ever be solved. Banning weapons is not going to completely stop crime. This has just turned into a war against the rights of the individual stated in the constitution. Stricter gun regulations is not the solution but tougher punishments might be. Gun control is not the answer to this problem and that just needs to be accepted so that crime rate can finally be decreased and everyone can live happy with the fact that something is being done in this situation.

BMM notes Essay

Attempt all the questions. Read the question carefully before answering. Figures to the right indicate full marks. Illustrations/ Layout is not Compulsory. But ensure to give a clear and concise description of the visual. 1. Answer any four : (a) What is the difference between Political Advertising and Government Advertising? Give one example of each. (b) What is creative? How important creative brief is for writing copy for a product? (c) How is reason why copy different from slice of life copy? (d) What are the essential qualities to become a good copy writer? (e) Explain the importance of sub-head for the print media. (f) What are the different types of copy? Explain one in detail. (g) Explain the following terms (Any three) :(i) Zoom in (ii) Dissolve (iii) Wipe (iv) Pan. 12 2. Answer any four of the following question :(a) Write short note on, Copy for Children as the Target Audience. (b) Give two examples each of comparative and demonstration type of advertising. (c) What are the essentials of a Good Poster? (d) Give your comment on ‘Daag Achche Hain’, Television commercial. (e) Analyse any one of the recent public service television or print advertisement. (f) (i) ‘Maine poocha kya’? is the base line of which detergent brand ? (ii) ‘Insan Phone lete hain baat karne ke liye,’ is the line of which television commercial? (g) Explain the various stages of producing a TV commercial? 12 3. Answer any two : (a) Radio advertising creates a ‘Picture in the Mind’. Explain? (b) Write a 30 sec Radio spot for Shopper’s stop, Highlighting, Range and Location. (c) Write a direct mailer to the prospective Customer in Bandra, persuading them to place their monthly grocery requirement to ‘Sangam’, A Hindustan Lever Limited Venture. Sangam provides free home delivery within an hour. 10 4. Multimedia campaign and strategy (Attempt any one):(a) VIP luggage is launching a new campaign to reinforce its new image of a company marketing trendy luggage for upwordly mobile young professionals. They have added new design and different colours in their portfolio of products. i. Prepare a creative brief for Making Impact on the Target Audience. ii. Create a press advertisement campaign based on the creative brief. iii. Prepare a storyboard for television commercial based on the creative brief. PDF Powered By BMMBox.com 5 6 5 www.bmmbox.com www.bmmbox.com (b) PDF Powered By BMMBox.com The recent cases of corruption among a few police officers tarnished the image of Mumbai Police. The Commissioner wants to improve the public image of the Mumbai Police. i. Advice them on strategy and baseline. ii. Develop a 3 advertisement press campaign. iii. Develop a storyboard for a 30 sec TVC. PDF Powered By BMMBox.com

The Importance Of Nonverbal Communication - 1194 Words

Communication plays a key role in every culture, but the importance or preference a culture places on verbal or nonverbal communication differs greatly. The country of Japan is a high-context culture, which means their society places a greater importance on nonverbal communication rather than verbal communication. In order to understand why Japan places such importance on nonverbal communication, the way they verbally communicate with others needs to be discussed first. Many cultures outside of Japan have conveyed the thought that the Japanese are unskilled in verbal communication because they cannot convey facts accurately or express opinions logically. However, the opposite is true because in the Japanese culture they do not communicate†¦show more content†¦However, due to the lack of trust involved in verbal communication and the importance of politeness when conversing with others, it is easy to grasp why the Japanese would rather converse through nonverbal communication . Whereas with verbal communication, the Japanese place a higher importance on implicit, nonverbal communication because nonverbal cues give truth to how an individual truly feels about a situation. â€Å"The Japanese are able to guess at each other’s feelings from facial expressions, movements of the eyes and the slightest gestures, and their conjectures are not mistaken† (Kowner, 2002, p.341). In Japan, if two individuals hold eye contact for a lengthy period of time, it is viewed as disrespectful and an invasion of privacy. The posture of an individual is a vital aspect of nonverbal communication, because the Japanese believe posture shows if one is being attentive and respectful during a conversation. Another nonverbal cue is the gestures an individual uses during a conversation, which can have several different meanings and can lead to one being offended when no offense was meant in the first place. Perhaps one of the most important forms of nonverbal communication t he Japanese uses is silence. In the Japanese culture, silence is viewed as sign of respect because it means the listener is giving weight to what is being said and thoroughly thinking through the entire conversation. They believe that silence has more power in aShow MoreRelatedThe Importance Of Nonverbal Communication6466 Words   |  26 PagesCommunication Communication plays a key role in every culture, but the importance or preference a culture places on verbal or nonverbal communication differs greatly. The country of Japan is a high-context culture, which means their society places a greater importance on nonverbal communication rather than verbal communication. In order to understand why Japan places such importance on nonverbal communication, the way they verbally communicate with others needs to be discussed first. 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Verbal and nonverbal communication are the two main divisions of communication, and each specific realm deals with its ownRead MoreThe Importance Of Verbal And Nonverbal Communication1271 Words   |  6 Pages â€Å"Sometimes the greatest adventure is simply a conversation† (Amadeus Wolfe). Verbal and nonverbal communication play such a significant role in our everyday lives, but we have scantily taken the time to notice how what we say, or how our body language can affect those around us. The bat of an eyelash, the touch of an arm, the way we push our hair out of our face or the bite of a lip can indicate flirtation. Those that know me can read every emotion from my face, or so I’ve been told. Although,Read MoreThe importance of nonverbal communication in the medical profession Communication skills are1800 Words   |  8 PagesThe importance of nonverbal communication in the medical profession Communication skills are quite essential in civilized societies. This is due to their numerous conventions in different aspects of life. These skills do not only involve the verbal side but also the nonverbal side. Nonverbal communication importance used to be neglected by individuals in the past. However, in recent years, people are starting to recognize their crucial roles in their daily lives. They are now more interested inRead MoreEssay on Between the Lines: The Importance of Nonverbal Communication1215 Words   |  5 PagesBetween the Lines: The Importance of Nonverbal Communication The symbols we use to communicate are the vital fabric that holds human society together. Every day, billions of people around the globe use a plethora of symbols to relay information, exchange ideas, and solve problems. When these symbols are used in an effective way, they can change how someone views life, rouse people to a common cause, or infuse emotions and ideas into those that can understand. But what kind of symbols am I referring