Bentton Group

From the book Managerial Accounting for Managers by Noreen, Brewer, and fort Research and Application 5-34 The questions in this exercise are based on the Benetton Group, a company headquartered in Italy and known in the United States in the beginning for unmatchable of its brands of fashion apparel-United Colors of Benetton. To answer the questions, you will need to transfer the Benetton Groups 2004 Annual Report at www. benetton. com/investors . You do not need to print this document to answer the questions. Required 1.How do the formats of the income statements shown on varlets 33 and 50 of Benettons yearly report disagree from one another (disregard everything beneath the line titled income from operations)? Which expenses shown on page 50 appear to have been reclassified as variable selling appeal on page 33? 2. Why do you thing cost of gross gross revenue is included in the computation of contribution margin on page 33? 3. Perform 2 separate computations of Benettons bre ak-even channelize in euros. For the first computation, use information from 2003. For the second computation, use data from 2004.Why do the numbers that you computed differ from one another? 4. What sales volume would have been necessary in 2004 for Benetton to attain a bell ringer income from operations of 300 million? 5. Compute Benettons margin of sentry duty using data from 2003 and 2004. Why do your answers for the two years differ from one another? 6. What is Benettons degree of operating leverage in 2004? If Benettons sales in 2004 had been 6% higher than what is shown in the annual report, what income from operations would the company have realise?What percentage increase in income from operations does this represent? 7. What income from operations would Benetton have earned in 2004 if it had invested an redundant 10 million in advertisement and promotions and realized a 3% increase in sales? As an alternative, what income from operations would Benetton have earned i f it not only invested an additional 10 million in advertising and promotions but also raised its sales commission rate to 6% of sales, thereby generating a 5% increase in sales? Which of these two scenarios would have been preferable for Benetton? . Assume that total sales in 2004 remained same(predicate) at 1,686 million (as shown on pages 33 and 50) however, the Casual sector sales were 1,554 million, the Sportswear and Equipment sector sales were 45million, and the Manufacturing and Other sector sales were 87 million. What income from operations would Benetton have earned with this sales mix? (Hint look at pages 36 and 37 of the annual report. ) Why is the income from operations under this scenario antithetic from what is shown in the annual report?